As a top real estate agency, Howard Hanna has built a reputation for providing exceptional services to its clients. One of the most important services that Howard Hanna offers is its listing agreement, which ensures that clients receive the best possible outcomes when selling their homes.
A Howard Hanna listing agreement is a document that outlines the terms and conditions of the sale of a property. This agreement establishes the relationship between the seller and the agent, including the commission rate, the duration of the contract, and the marketing plan.
The commission rate is the percentage of the sale price that’s paid to the agent as compensation for their services. In Howard Hanna’s case, the commission rate is typically 6%, which is split between the listing agent and the buyer’s agent. This means that the seller pays 3% of the sale price to their agent and 3% to the buyer’s agent.
The duration of the contract is the length of time that the agreement remains in effect. Typically, Howard Hanna listing agreements last for six months. During this time, the agent will market the property to potential buyers and negotiate on behalf of the seller.
The marketing plan is the strategy that the agent uses to attract potential buyers to the property. Howard Hanna’s marketing plan includes a comprehensive listing on the Multiple Listing Service (MLS), as well as advertising on social media and other online platforms. Additionally, the agent may also host open houses and private showings to showcase the property to prospective buyers.
One of the biggest advantages of a Howard Hanna listing agreement is the agency’s extensive network. With over 300 offices throughout the United States, Howard Hanna has a vast network of agents who can help market a property to potential buyers. Additionally, Howard Hanna has a strong online presence, which can help attract buyers from all over the world.
Overall, a Howard Hanna listing agreement is a valuable tool for anyone who wants to sell their property. By working with a Howard Hanna agent, sellers can benefit from a comprehensive marketing plan, a strong network of agents, and a commitment to excellent service. Whether you’re selling your first home or your fifth, a Howard Hanna listing agreement can help ensure that you get the best possible outcome for your sale.
